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"In Life you don't get
what you deserve
you get what you
communicate"

 

 

 

 



Communication Matters works with businesses, publishers, service clubs, community associations and individual authors to create workable, comprehensive media plans that get results. For over a decade, Elaine Kenney has obtained 100s of interviews for clients through the print media, radio and TV, while, at the same time, building them credibility and a media profile.

Elaine Kenney deals with all Canadian radio and TV networks whether it’s regional or national in scope, or local to Ottawa. She has been described as a “strong publicity machine” in Canada’s number one Literary magazine, Quill and Quire. Here are some of the shows she has obtained media coverage on: CTV’s Canada AM, CBC Syndication, Global TV, the Life Network, CPAC, CBC’s As It happens and Business Network and Ontario Today.

She designs creative, effective media plans and developes strategies that target appropriate media so that your message gets to the right audience. Communication Matters does the following:

  • prepares press kits that may include any of the following:
    press release, personal profile, backgrounder or public service announcement
  • prepares and coaches clients for interviews
  • plans short- and long-term media campaigns

Testimonials related to publicity

"Elaine Kenney took on the task of promoting my book on reforming the United Nations to a popular audience, a very difficult task, but she did it with professionalism, hard work and determination. She produced an excellent set of promotional materials and used them with success with her extensive media contacts. Elaine got the book into bookstores and set up speaking engagements and interviews. She had more creative ideas than we could use—she really knows her business. It is a pleasure to recommend her."
John Trent, Centre on Governance, University of Ottawa.
 

“Elaine Kenney ran a very successful media campaigns for me in Ottawa and Winnipeg. She also obtained a spot for me on the national CBC radio show The Arts Report and was instrumental in building a media profile for me.”
Joan Fitzgerald McCurdy, best selling Ottawa author

Working with Elaine was a pleasure. Her professionalism, contacts, follow up and well thought out media strategies helped us secure over 30 media interviews including some national exposure.  She delivered more than I had expected.  I would highly recommend her services. Thanks again Elaine, you give publicists a great name!
Robert Abboud, CFP, PFP, Author, No Regrets, A Common Sense Guide to Achieving and Affording Your Life Goals

"I’ve been extremely happy with the work performed by Communication Matters. Elaine Kenney has proved to be a real professional in helping the Rotary Club obtain media coverage and interviews for our ABCs of Fraud Program. She is very respected in this field and very creative."
Ted Ferrier, Rotary Club of West Ottawa

“Elaine Kenney has achieved media attention on the story of Foot Fresh on several National T.V. programs, radio program and through the print media. It worked because of the superior talent of Elaine Kenney. The publicity has resulted in my company being featured on the internet with the various media. I firmly believe that any small company such as mine should seek the services of a publicist. I highly recommend Elaine Kenney of Communication Matters. Thank-you, Elaine for a job well done.”
Dorothy McCuaig, President, L.L.D. General Care Products Inc.,
Eastend, Saskatchewan

"I have been fortunate to have the principal of Communication Matters, Elaine Kenney, act as publicist for two of my books. For Put Your Debt on a Diet, she organized a highly successful, Canada-wide, publicity campaign, securing TV, radio and print publicity. I highly recommend Elaine Kenney to anyone who wishes to communicate a message. She determines who your audience is and how to get your message across." Stanley J. Kershman, LL.B.

"The Canadian Plains Research Center engaged the services of Elaine Kenney to organize the publicity and promotion of Ships of Wood and Men of Iron. Her work culminated with a highly successful launch on March 29, 2004. Our collaboration with Ms. Kenney was most satisfactory. Her insights into the book industry in the Ottawa area were valuable and it was a pleasure to work with her."
Brian Mlazgar, Publications Coordinator, Canadian Plains Research Centre, University of Regina

"I was extremely pleased with the quality of work provided by Elaine Kenney of Communication Matters. She went above and beyond my expectations and was very thorough and professional. Our authors were pleased with the bookings she secured." Meghan Brousseau, John Wiley and Sons

"It takes a special talent to recognize talent. Elaine Kenney has that special talent. The people and their stories that she has recommended for my CFRA radio program have invariably been extraordinary interviews. Elaine Kenney knows quality when she sees it. This leads to the inescapable conclusion that Elaine Kenney is, herself, a lady of immense quality."
Rabbi Reuven P. Bulka, Ottawa, Host, Sunday Night with Rabbi Bulka on 580 CFRA

"Thanks to the expertise and dedication of Communication Matters, we were able to quickly get the media attention we needed to promote our new services.   We participated in over 25 radio interviews across Canada in just 1 week.  Many thanks to Communication Matters for exceeding our expectations!"
Guy and Linda Lalonde, Owners of ASM Safe Boating

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